Náplň práce
Objectives of this role
- Drive the product- and business-planning processes for cross-functional teams
- Analyze customer needs, current market trends, and potential partnerships from an ROI and build-vs.-buy perspective
- Assess current competitor offerings and seek opportunities for differentiation
- Analyze product requirements and develop appropriate programs to ensure they’re met
- Develop, implement, and maintain production timelines across multiple departments
- Develop, implement and maintain iOS and Android applications to run products and provide additional service for dentists and large clinics
- Appraise new product ideas and strategize appropriate go-to-market plans
Responsibilities
- Drive the execution of all processes in the product lifecycle, including product and market research, competitor analysis, planning, positioning, requirements and roadmap development, and product launch
- Translate product strategy into detailed requirements for prototyping and final development by engineering teams
- Create product strategy documents that describe business cases, high-level use cases, technical requirements, revenue, and ROI
- Analyze market data to develop sales strategies, and define product objectives for effective marketing communications
- Collaborate closely with engineering, production, marketing, and sales teams in the development, QA, and release of products, and balance resources to ensure success for the entire organization
- Collaborate with software houses to develop Tablet applications and strategically think how to build the know-how within the company
- Develop product positioning and messaging that differentiates across primary market segments
Predpoklady:
- Strong experience in a dynamic product management role
- Proven success in overseeing all elements of the product development lifecycle
- High effectiveness in managing cross-functional teams
- Experience in delivering finely tuned product marketing strategies